Email Template Variables

Link: https://support.brilliantdirectories.com/support/solutions/articles/12000076757

This is the list of the available variables used within the system. They are divided into 3 categories:

  1. Member Variables
  2. Post Variables
  3. Website Variables 
  4. Invoice Variable


Variables are located in the email template's sidebar. Additional information can be found in this article: Finding Template Variables

Member Variables

Below is a list of key variables used for members.

User ID  %%%user_id%%%
First Name  %%%first_name%%%
Last Name    %%%last_name%%%
Email%%%email%%%
Company%%%company%%%
Phone Number%%%phone_number%%%
Address 1  %%%address1%%%
Address 2%%%address2%%%
City    %%%city%%%
Zip Code%%%zip_code% %%


State Code  %%%state_code%%%
State Ln%%%state_ln%%%
Country Code%%%country_code%%%
Country Ln  %%%country_ln%%%
Website  %%%website%%%
Blog Link  %%%blog%%%
Subscription ID  %%%subscription_id%%%
Member Profile URL%%%filename%%%
http(s) + Domain + Member Profile URL%%%protocol_website_url%%%/%%%filename%%%
Active%%%active%%%
Signup Date  %%%signup_date%%%


Signup Date Formatted  %%%signup_date_format%%%
Last Login    %%%last_login%%%
Last Login Format%%%last_login_format%%%
Position%%%position%%%
Profession ID  %%%profession_id%%%
Verified  %%%verified%%%
Nationwide%%%nationwide%%%
Listing Type%%%listing_type%%%


Membership Plan Name%%%subscription_name%%%
Previous Membership Plan Name%%%previous_subscription_name%%%


Member Variables Descriptions

The list below explains the role each variable plays in the template’s functionality.


User ID: ascending numeric value link to a member of the directory.   

First Name: first name of the directory member

Last Name: last name of the directory member

Email: email associated with the directory member's listing

Company: company name of the directory member, will be used by the system if the listing is set to Company

Phone Number: primary phone number associated with the directory listing. 

Address 1: main location associated with the directory listing. 

Address 2: extra space for the main location address. 

City: city associated with the directory listing

Zip Code: zip code associated with the directory listing's address.

State Code: 2 letter state code associated with the directory listing's address. 

State Ln: longitude associated with the directory listing's address. 

Country Code: 2 letter country code associated with the directory listing's address. 

Country Ln: longitude associated with the listing's country.

Website: link to the directory listing's website.

Blog Link: link to the directory listing's blog

Subscription ID: membership plan associated with the directory listing.

Member Profile URL: link to the directory listing. 

Active: directory listing's status. 

Signup Date: the date the directory listing was created from the front end.

Signup Date Formatted: format used for the signup date variable.

Last Login: last login date to the directory listing.
Example: 20250620

Last Login Format: last login date, respecting the Date Format selected under Settings >> General Settings >> Localization tab.
Example: 06/20/2025

Position: position represented by the owner of the directory listing. 

Profession ID: top-level category selected by the owner of the directory listing.

Verified: whether or not the listing has been manually verified. 

Nation Wide: whether or not the directory listing provides services nationwide.

Listing Type: directory listings can be set to represent individuals or companies.

Membership Plan Name: the member's current membership level.

Previous Membership Plan Name: the member's previous membership plan name. Can only be used in upgrade email templates for reference. Example usage:








Post Variables

Below is a variable used for posts.

Multi-Image Post Title%%%group_name%%%


Post Variables Descriptions

The description below explains the role this variable plays in the template’s functionality.


Multi-Image Post Title: Title of a Post.



Website Variables

Below is a list of key variables used for the website.

Website Name  %%%website_name%%%
Website Domain  %%%website_url%%%
http(s) + Domain  %%%protocol_website_url%%%
Website Logo%%%website_logo%%%
Website Email  %%%website_email%%%
Website Phone  %%%website_phone%%%
Country  %%%country%%%
Profession  %%%profession%%%
Industry  %%%industry%%%
LinkedIn Link%%%linkedin%%%



Twitter Link%%%twitter%%%
Instagram Link%%%instagram%%%
Facebook Link%%%facebook_page%%%
Pinterest Link%%%pinterest%%%
Google Plus Link  %%%google_profile%%%
Youtube Link%%%youtube%%%
Pinterest Link  %%%pinterest%%%
Currency%%%currency_code%%%
Distance%%%distance%%%
Instagram  %%%instagram%%%
Origin URL%%%url_origin%%%



Website Variables Descriptions

The list below explains the role each variable plays in the template’s functionality.


Website Name: name added to the website name field in General Settings

Website Domain: domain name added through the domain manager. 

http(s) + Domain: SSL status of the domain, if the site's SSL is active, the variable will use the correct protocol. 

Website Logo: the path to the logo image of the site. 

Website Email: email address to the email address field in General Settings. 

Website Phone: phone number added to the phone number field in General Settings

Country: primary location added to the General Settings.

Profession: profession added to the profession field in General Settings. 

Industry: industry added to the industry field in General Settings

LinkedIn Link: LinkedIn account associated with the website.

Twitter Link: Twitter account associated with the website

Instagram Link: Instagram account associated with the website 

Facebook Link: Facebook account associated with the website

Pinterest Link: Pinterest account associated with the website   

Google Plus Link: Google account associated with the website   

YouTube Link: YouTube account associated with the website

Currency: currency added to General Settings

Distance: format used for distances.

Instagram: Instagram account associated with the website

Origin URL: where the message was generated. 


Invoice Variables

Below is a list of key variables used for invoices.

Invoice Number    %%%invoice_id%%%
Membership Plan  %%%invoice_product_name%%%
Invoice Due Date%%%invoice_due_date%%%
Invoice Date Paid%%%invoice_date_paid%%%
Invoice Status  %%%invoice_status%%%
Billing Cycle  %%%invoice_billing_cycle%%%
Promo Code%%%invoice_promo_desc%%%
Invoice Total  %%%invoice_total%%%
Invoice PDF Link%%%invoice_pdf_link%%%


Invoice Variables Descriptions

The list below explains the role each variable plays in the template’s functionality.

  

Invoice Number: numeric value of the invoice.

Membership Plan: membership plan associated with the directory listing. 

Invoice Due Date: date set for invoice to be billed. 

Invoice Date Paid: date the invoice was paid. 

Invoice Status: status of the invoice. 

Billing Cycle: type of cycle that's being paid for. 

Promo Code: if there is any promo code used in the invoice.

Invoice Total: total to be paid in the invoice.

Invoice PDF Link: link to download the PDF version of the invoice.